Bay Area Tech Wire -- Feb. 3

============================================ BAY AREA TECH WIRE -- Feb. 3, 2012 ============================================ Sponsored By: Fairfax County Economic Development Authority http://www.fairfaxcountyeda.org/bay-area-tech-wire o Micron Head Steve Appleton Killed in Small Plane Crash o Mountain View-Based Iridex Sells Aesthetic Laser Business to Cutera o Santa Clara-Based Palo Alto Networks Names Steffan Tomlinson as CFO o White House Launches "Equal Pay App Challenge" o Celera Capital Portfolio Company Sterling Infosystems Acquires AISS o Survey: Tech CFOs Less Optimistic About 2012 Revenue Growth > How to Develop the Framework to Strengthen Your Organization o Briefly Noted: AOL - Yahoo, QuickPay _____________________________________________ > Job/Event/Marketplace Classified Listings (Full Listings Below Stories) --The Secrets to Getting Positive ROI from Facebook Ads Webinar --Cloud Connect Santa Clara - Feb. 13 to 16 --Whitepaper: The Secret to Online User Adoption --Clean Energy & Smart Grid Directory - Special Limited-Time Discount Offer --Enterprise Sales Manager --How to Develop the Framework to Strengthen Your Organization --Account Director (sales), Bay Area --Visa Inc, Emerging Technology Cloud Guru - Foster City, CA --Advertise on Bay Area Tech Wire and Reach More than 6,000 Subscribers Ad Descriptions Below Briefly Noted Section Post Job/Event/Marketplace ad: http://www.bayareatechwire.com _____________________________________________ o Micron Head Steve Appleton Killed in Small Plane Crash Boise, Idaho -- The technology world was saddened on Friday after news broke that Steve Appleton, the chairman and CEO of memory technology giant Micron, died in a small plane crash Friday morning in Boise, Idaho. He was 51. "Steve's passion and energy left an indelible mark on Micron, the Idaho community and the technology industry at large," the company said in a statement. Appleton joined Micron in 1983, and was named president and COO in 1991. Three years later, he was promoted to chairman and CEO. Micron operates a design and sales facility in San Jose, and also has a Flash technology joint venture with Santa Clara-based Intel. http://investors.micron.com/releasedetail.cfm?ReleaseID=646118  http://www.micron.com/about/company/leadership/steven-r-appleton _____________________________________________ o Mountain View-Based Iridex Sells Aesthetic Laser Business to Cutera Mountain View, Calif. -- Iridex, a Mountain View-based maker of laser-based medical systems and delivery devices, said on Friday it has sold its aesthetic business to Brisbane-based Cutera for approximately $5.1 million. Cutera said the move will bolster its presence among core physicians, while giving it a strong foothold in the vascular aesthetic sector. Iridex, meanwhile, said it plans to focus on its core ophthalmology business, which revolves around products used to perform laser therapy for the treatment of eye diseases. http://www.iridex.com http://www.iridex.com/cutera/  http://www.cutera.com/company/news-detail.php?id=200136  _____________________________________________ o Santa Clara-Based Palo Alto Networks Names Steffan Tomlinson as CFO Santa Clara, Calif. -- Palo Alto Networks, the Santa Clara-based developer of firewall technology, has named Steffan Tomlinson as its new CFO. He succeeds Michael Lehman, who will assist with the transition. Tomlinson from 2005-2011, served as the CFO of Aruba Networks, playing a key role in the company's initial public offering (IPO). He also previously served as the CFO of Peribit Networks. "His proven ability to manage growth through a transition from the private to the public markets, combined with his passion for innovation and focus on customer success, make him a great fit for our long-term strategy," said Mark McLaughlin, the company's president and CEO. http://www.paloaltonetworks.com  http://www.paloaltonetworks.com/news/press_releases/2012-0202-steffan-tomlinson.html  _____________________________________________ o White House Launches "Equal Pay App Challenge" Washington, DC -- Looking to eliminate the gap in pay between men and women, the White House has launched the "Equal Pay App Challenge" -- a national competition to develop software apps that incorporate publicly available data and resources to promote equal pay. The news comes just days after President Obama highlighted the issue in his State of the Union address, saying "an economy built to last is one where we encourage the talent and ingenuity of every person in this country. That means women should earn equal pay for equal work." The competition encourages developers to create easy-to-use apps that educate users about the pay gap and provide tools to combat it. This is the latest in a series of app challenges launched by the White House, which previously held contests such as "Apps for Heroes," "Apps Against Abuse" and "Apps for Healthy Kids." The winner of the latest challenge will be announced in April. http://equalpay.challenge.gov http://www.whitehouse.gov/blog/2012/02/01/equal-pay-app-challenge-help-close-gender-pay-gap-0  _____________________________________________ o Celera Capital Portfolio Company Sterling Infosystems Acquires AISS San Francisco -- Sterling Infosystems, a New York-based portfolio company of San Francisco-based private equity firm Calera Capital that provides background screening services, said on Friday it has acquired Arkansas-based counterpart Acxiom Information Security Services (AISS). Financial terms of the deal were not disclosed. Sterling said the acquisition will expand its technology and services. "The acquisition of AISS is a pivotal point in Sterling's history as it has well positioned us for future growth," said CEO William Greenblatt. Celera became a significant investor in Sterling in late 2010. http://www.acxiom.com/ http://www.sterlinginfosystems.com http://www.sterlinginfosystems.com/news-and-events/news/press-releases/sterling-infosystems-completes-acquisition-of-aiss/  _____________________________________________ o Survey: Tech CFOs Less Optimistic About 2012 Revenue Growth Chicago -- Nearly three in four CFOs of U.S. technology companies expect revenue to increase in 2012, though at a much smaller rate than last year, according to a new survey by financial advisory and consulting firm BDO. The CFOs surveyed foresee overall revenue growth of just 2.6% -- sharply lower than the forecasted growth of 10.4% a year ago. It marks the first time since 2009 that revenue projections have not exceeded the previous year's. "Based on recent economic and marketplace volatility, technology executives are cautious in their revenue projections," said Aftab Jamil, partner and director of the Technology and Life Sciences practice at BDO USA. "That being said, M&A remains an attractive opportunity. The fiercely competitive environment is pushing companies to aggressively target the best and brightest technologies. Among middle-market tech companies, there’s an `acquire or be acquired' mentality." The full report is available at the link below. http://www.bdo.com/news/pr/1947  _____________________________________________ |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||| Achieving Organizational Excellence: How to Develop the Framework to Strengthen Your Organization Lose weight, get in better financial shape and try to relax more are some of the most common New Year’s resolutions. But, have you ever thought about applying New Year’s resolutions to your professional life? It is the perfect time of year to look at our professional lives and assess where we could organize our priorities in order to strengthen our work relationships and practices throughout the year. It may require looking at your business internally, evaluating employees and leadership, or taking a snapshot of your current target customer. In this article, Jeff Parks and Ellen Gray provide strategies for aligning all of the priorities within your business in an effort to achieve organizational excellence. http://www.fairfaxcountyeda.org/bay-area-tech-wire |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||| _____________________________________________ o Briefly Noted: (Sunnyvale, Calif.) AOL said on Friday it will use Sunnyvale-based Yahoo's Right Media Exchange platform to provide real time access to its advertising inventory as part of display ad deals signed by the two companies and Microsoft late last year. AOL's Baltimore-based Advertising.com unit has utilized the exchange since 2009. The companies in November announced plans to sell ads on each other's sites as a way to cut into the growing market dominance of Google. http://finance.yahoo.com/news/AOL-Selects-Right-Media-bw-3295397106.html?x=0 (San Francisco) San Francisco-based QuickPay, a developer of unified mobile parking technology, on Friday named Gregory Stormberg as its COO and head of business development. Stormberg most recently was COO of ParkMobile USA, helping establish some of the largest deployments of mobile payments for on-street parking in the U.S., including Washington, DC. http://www.qpme.com http://www.prnewswire.com/news-releases/quickpay-announces-new-chief-operating-officer-138661304.html  =================================================== Job/Event/Marketplace Listings: =================================================== To Post in Job/Event/Marketplace: http://www.bayareatechwire.com 6000 Readers: 5 day ad: $120--10 day ad: $175--20 day ad: $300 > The Secrets to Getting Positive ROI from Facebook Ads Webinar Facebook has over 800 million users. This means that more than 1 in 10 humans on Earth are using Facebook. This large captive audience combined with the wealth of accurate demographic data available creates a marketer’s dream database. But what are the best practices to dig into Facebook advertising? And how do you get a positive ROI from these ads? Our experts will be answering these questions and more in our webinar, The Secrets to Getting Positive ROI from Facebook, this Thursday. Register here  Social Media Experts, Maya Grinberg, Social Media Manager at Wildfire Interactive, and Janet Driscoll Miller, President & CEO of Search Mojo, will go over why you should advertise on Facebook and how it works. They will reveal best practices for Facebook advertising and the different ad types. Grinberg and Miller will share case study data and specific client examples to demonstrate these tips. Claim your space today, Register here ____________________________________________ > Cloud Connect Santa Clara - Feb. 13 to 16 Cloud Connect Santa Clara is the defining cloud conference and expo for IT professionals, developers and leading cloud providers. Thousands of cloud leaders and technology experts from top companies attend Cloud Connect to get the latest on public and private clouds, cloud security, big data, cloud economics, and evolving industry standards. Join other IT decision makers, developers and cloud providers this February 13 to 16 and learn how you can move your cloud strategy forward. Register now at http://www.CloudConnectEvent.com/SantaClara using priority code TECHWIRE to save 25% or get your free Expo Pass. ____________________________________________ > Whitepaper: The Secret to Online User Adoption Download the Whitepaper: Overcoming Halfhearted User Adoption by NavigationArts, a DC-based User Experience consultancy with NEW offices in New York, Boston, and Raleigh-Durham. Learn how to improve user adoption rates and organizational efficiencies from our experts who specialize in the design and development of websites, intranets, applications and more. Download the whitepaper at http://www.navigationarts.com ____________________________________________ > Clean Energy & Smart Grid Directory - Special Limited-Time Discount Offer Tech Wire’s directory group has just published the 2012 edition of the Clean Energy & Smart Grid Directory, which profiles nearly 1,000 of the most cutting-edge organizations in the renewable energies and smart grid sectors in the U.S. and Canada. It also provides contact info on over 4,000 of the key individuals leading these exciting organizations, as well as details on their financial backers. The Clean Energy & Smart Grid Directory is a great tool for investors, recruiters, job seekers, sales and business development pros looking for new opportunities in this burgeoning industry. The new product is currently available to Tech Wire readers for a special, limited-time discount of 20%, now through Feb. 15. For more information go to: http://www.smartenergygroup.org ____________________________________________ > Enterprise Sales Manager If you're considering a change, this may finally be your motivation. NovaStor (www.novastor.com) is searching for an Enterprise Sales Manager to take on a ground floor opportunity selling enterprise backup solutions in a market where storage growth is exponential year over year. The product has a long history of success within top reference accounts and scales well beyond competitive solutions. NovaStor is seeking a self motivated and driven individual who is capable of spearheading the introduction of this German engineered solution to a broader US market through channel initiatives (employees from competitors – Commvault, Atempo, Quest/Bakbone, NetBackup and EMC Legato are welcome). Within this trailblazing role, you will be instrumental in shaping the future of NovaStor and have unlimited earning potential. You will be part of a brilliant team of entrepreneurially driven talent and will be counted on for your creativity and direction. Picture yourself in a dream location, nestled in Agoura Hills California just minutes away from the beaches of Malibu and year round sunshine. You have the opportunity to have your voice heard, make decisions quickly, influence the success of a business, be surrounded by others with the same goal, be appreciated for the work you’re doing and be part of something BIG! NovaStor is prepared to wait for the best, but is looking to fill this role immediately and is offering a competitive package with full benefits and plenty of opportunity for future advancement. Send resumes to mike.andrews@novastor.com ____________________________________________ > Achieving Organizational Excellence: How to Develop the Framework to Strengthen Your Organization Lose weight, get in better financial shape and try to relax more are some of the most common New Year’s resolutions. But, have you ever thought about applying New Year’s resolutions to your professional life? It is the perfect time of year to look at our professional lives and assess where we could organize our priorities in order to strengthen our work relationships and practices throughout the year. It may require looking at your business internally, evaluating employees and leadership, or taking a snapshot of your current target customer. In this article, Jeff Parks and Ellen Gray provide strategies for aligning all of the priorities within your business in an effort to achieve organizational excellence. http://www.fairfaxcountyeda.org/bay-area-tech-wire  ____________________________________________ > Account Director (sales), Bay Area As an Aquent Account Director on the Hi-Tech Industry Team, you'll be working with computer hardware and software companies in the Bay Area. Your experience should come from selling professional services into hi-tech industry companies, or selling hi-tech solutions to a variety of organizations and industries. You will have closed multi-year, multi-million dollar deals involving senior level buyers and hiring managers across an enterprise. To achieve these results, you will have developed sales strategies that establish relationships with business unit managers, procurement, supplier diversity, human resources, and C-level decision makers. You will lead the RFP process, coordinating internal and external resources, when necessary, to create and negotiate a winning solution. Requirements: - 4-year degree - 5+ years selling within a niche staffing, professional services organization or outsourcing solution. Selling professional services into the hi-tech industry, or selling a hi-tech solution. Past quantifiable success in selling and expanding multiple large and mid-sized accounts. Proven track record of exceeding goals in metric driven sales cultures. View a detailed description and submit resumes online or send resumes to landrese@aquent.com ____________________________________________ > Visa Inc, Emerging Technology Cloud Guru - Foster City, CA The Cloud Computing - Open Source Software Engineer operates as an individual contributor and as part of the R&D team. The role requires hands-on software engineering expertise, complemented with a natural curiosity and solid research disciplines. Qualifications: The ideal candidate should have minimum 10 years of proven experience in the area of grid computing, large scale data mining and analytics (financial service/payments experience desirable). Must have deep hand-on expertise with Open Source programming & testing (Linux, Java, MySQL, Apache, PHP, Python, etc.). Should have good knowledge of Apache Hadoop (HDFS, MapReduce, Hive, PIG, HBase, etc.). Should be current with the latest Cloud Computing principles, and industry advancements. Must have excellent problem solving, analytical and technical troubleshooting skills, combined with solid scientific research skills, including experimentation and detailed records management. Must be self motivated with good communication skills (written and verbal), including the ability to communicate effectively with team members located remotely. Must be capable of working with minimal supervision in a team environment. Ideally Masters (MSc) level qualifications in Computer Science, Applied Mathematics. Ideally a specialization in Parallel Computing, Machine Intelligence, Artificial Intelligence. Ideally have exposure to Neural Networks and R language programming To apply please click on the link below: https://visainc.taleo.net/careersection/visa_ext_job_app/jobdetail.ftl?lang=en&job=112700&src=ML-11140   ____________________________________________ > Advertise on Bay Area Tech Wire and Reach More than 6,000 Subscribers Bay Area Tech Wire has over 6,000 subscribers who rely on it for their daily briefing of local technology news. Bay Area Tech Wire has various advertising offerings ideal for jobs listings, events, service offerings, and office space for rent. For more info, go to: http://www.bayareatechwire.com =================================================== Subscribe to other newsletters from Tech Wire Media Group: Potomac Tech Wire: http://www.potomactechwire.com Bay Area Tech Wire: http://www.bayareatechwire.com New England Tech Wire: http://www.newenglandtechwire.com Digital Media Wire: http://www.digitalmediawire.com Advertising: If you are interested in advertising in our newsletters, call Parul Nath at 1-301-656-0057 xt 1102 or send email to parul@techwiremedia.com News tips, press releases. Send email to: editorial@bayareatechwire.com Tech Wire Mailing Address: 325 Pennsylvania Ave. SE Suite 250 Washington, DC 20003 Copyright: CapWire Inc. 2012

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