Friday, April 13, 2012

Bay Area Tech Wire -- April 13

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BAY AREA TECH WIRE -- April 13, 2012
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Sponsored By: Fairfax County Economic Development Authority
http://www.fairfaxcountyeda.org/bay-area-tech-wire


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Menlo Park-Based Facebook Acquires San Francisco-Based Tagtile
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South San Francisco-Based Hyperion Therapeutics Files for $57.5M IPO
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San Jose-Based Adobe to Repurchase Up to $2 Billion in Stock
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Rankings: Silicon Valley Has the World's Top Startup Ecosystem
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The Four Most Common Costly Mistakes to Avoid by Stephen A. Laser
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Briefly Noted: Soasta, Dialogic, Integrated Device Technology

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> Job/Event/Marketplace Classified Listings (Full Listings Below Stories)


--Tales from the Unemployed: The Four Most Common Costly Mistakes to Avoid
--Percona Live MySQL Conference & Expo
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Executive Briefing - Product Portfolio Briefing
--SkySQL & MariaDB Solutions Day for the MySQL Database - April 13th
--Marketing Events Coordinator
--Senior Manager, eCommerce – Redwood City, CA
--Account Manager
--Sr. Financial Analyst
--Mid-Atlantic Marketing Summit - April 20, 2012
--Advertise on Bay Area Tech Wire and Reach More than 6,000 Subscribers

Ad Descriptions Below Briefly Noted Section
Post Job/Event/Marketplace ad: http://www.bayareatechwire.com
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o Menlo Park-Based Facebook Acquires San Francisco-Based Tagtile

San Francisco -- Facebook, the Menlo Park-based social networking giant, has acquired Tagtile, a developer of customer loyalty and direct marketing technology, the San Francisco-based company said. Financial terms of the deal were not disclosed. "Today, we are happy to announce that we are joining Facebook, and that they are acquiring substantially all of our assets," Tagtile announced on its website. "It's a huge opportunity for us to take our goal -- helping businesses grow -- and do it on a much, much bigger scale than we could have on our own." Tagtile supplies businesses with powered cubes. Customers who download the company's free app can then tap their phones against the cubes to earn rewards, as well as share their activities through Facebook and Twitter. Tagtile said it has stopped accepting new clients, but will continue to operate its service as usual for the time being. "We'll be reaching out to customers directly once future plans are set, but Tagtile as it exists today won't be part of what we do at Facebook," the company wrote.
http://www.tagtile.com
http://www.facebook.com 
http://www.tagtile.com/aboutus.php 
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o South San Francisco-Based Hyperion Therapeutics Files for $57.5M IPO


South San Francisco -- Hyperion Therapeutics, a South San Francisco-based biopharmaceutical firm, on Friday filed with the Securities and Exchange Commission (SEC) to raise up to $57.5 million in its initial public offering (IPO). The company, which plans to trade on the Nasdaq Global Market under the symbol "HPTX," has yet to disclose details of the offering, such as the number of shares to be sold or their expected price range. Hyperion is focused on the development and commercialization of drugs to treat disorders in the areas of orphan diseases and hepatology.
http://www.hyperiontx.com/ 
http://www.hyperiontx.com/press/release/pr_1334339267 
http://www.sec.gov/Archives/edgar/data/1386858/000119312512161453/d178027ds1.htm 
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o San Jose-Based Adobe to Repurchase Up to $2 Billion in Stock

San Jose, Calif. -- Adobe Systems, the San Jose-based developer of design and publishing tools, said it plans to repurchase up to $2 billion in company stock through the end of fiscal 2015. The company said it will buy back shares on the open market, as well as enter into structured repurchase agreements with third parties, in an effort to return value to stockholders and minimize dilution from stock issuances. The new plan replaces a previous plan that authorized the repurchase of up to $1.6 billion in stock through fiscal 2012.
http://www.adobe.com/aboutadobe/pressroom/pressreleases/
201204/041212AdobeStockRepurchase.html
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o Rankings: Silicon Valley Has the World's Top Startup Ecosystem

San Francisco -- Silicon Valley has the world's top startup ecosystem, according to new rankings compiled by Startup Compass. The top-25 list is based on more than 20 factors, such as startup success rate, availability of capital, market size and founder challenges. The report describes the attributes of Silicon Valley -- which in the study includes San Francisco, Oakland, Palo Alto and San Jose -- as "Biggest throughput. Strong early-stage funding ecosystem. More mentors. Most Ambitious. High Risk." New York, London, Toronto and Tel Aviv round out the top five. The complete rankings are available at the link below.
http://blog.startupcompass.co/the-rise-of-startup-ecosystems-silicon-valley 
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Tales from the Unemployed: The Four Most Common Costly Mistakes to Avoid by Stephen A. Laser

You've lost your job. Now what? The way people react to unemployment varies from angry and frustrated to sad and depressed. For many workers, there is also the desire to take immediate action and go on the offensive to get hired as quickly as possible. After all, it is better to be proactive than reactive, right? Not necessarily. Stephen A. Laser, a business psychologist and author of Out-of-Work and Over-40, suggests you need to take some time to regroup and make a plan. Dr. Laser gives four common reactions to unemployment that can prove to be very costly mistakes at http://www.fairfaxcountyeda.org/bay-area-tech-wire

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o Briefly Noted:


(Mountain View, Calif.) Mountain View-based Soasta, a developer of cloud testing products and services, on Friday named Peter Galvin as its senior vice president of marketing. Galvin most recently served as the CMO of Proofpoint, and previously was the senior vice president of marketing and products at Openwave.
http://www.soasta.com
http://www.businesswire.com/news/home/20120413005074/en/SOASTA-Appoints-Peter-Galvin-Senior-Vice-President 

(Menlo Park, Calif.) Menlo Park-based Dialogic, a developer of communications technologies that power advanced networks, said it has signed deals for a $39.5 million debt exchange. Under the agreements, existing shareholders have been issued convertible notes in exchange for debt and term loan pre-payment premiums. The notes will be converted into shares of Dialogic upon stockholder approval, which is expected at the June stockholders' meeting.
http://www.dialogic.com 
http://www.businesswire.com/news/home/20120412006374/en/Dialogic-Announces-39.5-Million-Debt-Exchange 

(San Jose, Calif.) San Jose-based Integrated Device Technology (IDT), a developer of mixed-signal semiconductor products, on Friday named Tom Sparkman as its senior vice president of worldwide sales. Sparkman joined the company late last year after previously serving as the CEO of Samplify Systems.
http://www.idt.com/about/press-room/idt-names-tom-sparkman-senior-vice-president-worldwide-sales 

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Job/Event/Marketplace Listings:
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To Post in Job/Event/Marketplace: http://www.bayareatechwire.com
6000 Readers: 5 day ad: $120--10 day ad: $175--20 day ad: $300


> Tales from the Unemployed: The Four Most Common Costly Mistakes to Avoid by Stephen A. Laser

You've lost your job. Now what? The way people react to unemployment varies from angry and frustrated to sad and depressed. For many workers, there is also the desire to take immediate action and go on the offensive to get hired as quickly as possible. After all, it is better to be proactive than reactive, right? Not necessarily. Stephen A. Laser, a business psychologist and author of Out-of-Work and Over-40, suggests you need to take some time to regroup and make a plan. Dr. Laser gives four common reactions to unemployment that can prove to be very costly mistakes at http://www.fairfaxcountyeda.org/bay-area-tech-wire
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> Percona Live MySQL Conference & Expo

The Percona Live MySQL Conference & Expo features 72 breakout sessions and 16 tutorials from leading technology experts. Representatives from HP, Box, Facebook, Amazon Web Services, Clustrix, Eucalyptus Systems and more will give keynote presentations. Attendees can connect with other community members at two networking receptions which will feature the annual Community Awards and Lightning Talks. Birds of a Feather sessions on Tuesday and Wednesday will allow like-minded individuals to connect. Join us April 10-12 at the Hyatt Regency Santa Clara and Santa Clara Convention Center. Post-conference events on April 13 allow further engagement. Full conference details are available at http://www.percona.com/live/mysql-conference-2012 Send inquiries to terry.erisman@percona.com
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> Executive Briefing -- Product Portfolio Management


It's a fact! As your product portfolio grows, the market impact of your organization can quickly become diluted because traditional product management practices focus on improving the performance of each product. Executives and Senior Managers are invited to attend an Executive Briefing to learn how a Product Portfolio Management model improves your market value by uncovering and solving bigger problems beyond the limits of individual products. Business practices for evaluating markets, analyzing competitors, formulating strategies, developing requirements and executing product plans take aim at a completely different target - the performance of your company in key markets - and offers greater strategic value to your organization. Attend in 13 cities in April, May and June. $199 per person. http://www.proficientz.com/portfolio-mgmt-executive-briefing.html
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> SkySQL & MariaDB Solutions Day for the MySQL Database - April 13th, Santa Clara

Receive FREE, hands-on training and consulting on MySQL database solutions from the experts at SkySQL, MariaDB, Calpont, Continuent, ScaleDB, Severalnines, Sphinx, and Webyog, among others. As well, join industry visionaries, including Monty Widenius and David Axmark, the original authors of the MySQL database, as they share their insights on current and future trends pertaining to the world's most popular database. A complimentary luncheon will be served, and a free Biergarten will follow the final keynote. Register now at http://www.skysql.com/mysql-solutions-day 
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> Marketing Events Coordinator

Coblentz, Patch, Duffy & Bass LLP, a mid-size law firm is currently seeking a Marketing Events Coordinator with 3+ years of marketing events experience in a corporate environment to provide administrative support to the Marketing Department. This position reports directly to the Marketing Manager to plan, coordinate and manage all aspects of client seminars and receptions, sponsorship events, Firm events and retreats, and other special events. Candidate must have a Bachelor's degree and the ability to communicate clearly and effectively in one-on-one and small group settings with business partners and outside vendors. Additionally, candidate must be a self-starter, detail oriented, have the ability to organize and prioritize a number of tasks and complete them under time constraints. Strong computer, backend web development, HTML and graphics skills are required. Experience with Adobe Photoshop, Illustrator, and InDesign is preferred. Salary: DOE. Please include your salary requirement. Submit your resume and cover letter to the following link (or copy and paste the link to your web browser) https://home.eease.com/recruit/?id=1185751 
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> Senior Manager, eCommerce -- Redwood City, CA

The Sr. Manager of eCommerce will provide leadership on key eCommerce initiatives within Shutterfly.com to continuously improve our customer shopping experience. Reporting to the Sr Director of eCommerce, this seasoned eCommerce professional will use site analytics to drive informed business recommendations, develop site tests aimed at optimizing business goals and serve as the business lead for selected eCommerce projects. This role is focused on driving a compelling and frictionless eCommerce experience for our customers. It is perfect for someone who is interested in using his/her business acumen, eCommerce expertise, and analytic skills to drive exceptional short- and long-term business results. Apply online at: http://www.shutterfly.com/about/positions.jsp?jvi=oW3aWfwP
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> Account Manager

Come join PaperG, just named one of the Forbes' 100 Most Promising Companies in America, as we reinvent modern advertising. A PaperG Account Manager works as a key member of the Accounts team, where they will support PaperG's media company partners and help them thrive using PaperG's technology. Qualifications: College degree. A friendly and engaging personality - a must!. Excellent computer and Internet knowledge. High energy level. Resourceful, well organized, highly dependable, efficient and detail oriented. Knowledge of online advertising industry a strong plus. Send your resume to careers@paperg.com In your email or cover letter, let us know why PaperG interests you.
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> Sr. Financial Analyst

Veracyte is a molecular diagnostics company that is pioneering the emerging field of molecular cytology. Our Finance team seeks an individual who will report to the CFO, with the ability to develop and maintain long-range financial models for the company's strategic plan, produce product revenue projections and forecasts and prepare financial analyses. They will also be able to analyze trends, manage components of the operating plan process, participate in the valuation of potential business development opportunities, and collaborate with R&D, Commercial and Operations functions. The ability to thrive in a fast-paced, challenging and highly diverse team environment is critical. To be a successful candidate you will have at least 4 years of finance/accounting experience, with a proven track record of incorporating applications of accounting principles, financial reporting, and cash management, and be an expert in Excel. It's important that you have experience in life sciences and knowledge/experience with Microsoft GP is a plus, as is an MBA. We would like you to share our commitment to teamwork and collaboration and be excited by the challenges of applying your expertise to an important, emerging area in diagnostics. To apply, please send your resume to jobs@veracyte.com For additional information, see our website www.veracyte.com
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> Mid-Atlantic Marketing Summit - April 20, 2012


This year's Mid-Atlantic Marketing Summit will include over 12 panel discussion, various research presentations, networking opportunities and keynotes. The event is a co-production between Potomac Tech Wire and the Capitol Communicator, two of the leading newsletters covering the technology, marketing and communications industries in the area. Panel topics include: Analytics and Metrics: Major Marketing Trends; CMO Roundtable: Current State of Marketing; Mobile Marketing: Beyond The Hype and much more. The event will be held from 8:00 am - 5:00 pm on April 20 at the state-of-the-art Gannett Headquarters in McLean, Va. For more information, go to: www.mamsummit.com 
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