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BAY AREA TECH WIRE -- April 1, 2016
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Mid-Atlantic Marketing Summit - April 22 - Washington, D.C.
http://www.mamsummit.com
o San Francisco-Based Schoold Raises $4.5 Million in Seed Round
o DoD Picks San Francisco-Based HackerOne for Bug Bounty Pilot Program
o Sausalito's Sitecore Sells Majority Stake to Private Equity Firm EQT
o Pleasanton-Based Blackhawk Network Acquires extrameasures
o Briefly Noted: April Fools Day, 1776
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> Job/Event/Marketplace Classified Listings (Full Listings Below Stories)
--Mid-Atlantic Marketing Summit - April 22
Full Job, Event, Marketplace and Services Descriptions Below in Classified Ad Section
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o San Francisco-Based Schoold Raises $4.5 Million in Seed Round
San Francisco -- Schoold, the San Francisco-based developer of a mobile app designed to help students plan for college, said on Friday it has raised $4.5 million in a new round of seed funding. Participants included FastForward, serial entrepreneur Lorne Abony and several other private investors. The company said it will use the proceeds to extend and introduce new core functionality to its app, as well as grow the its engineering and marketing teams. The app, which has been downloaded more than 500,000 times since its release just 30 days ago, pulls together disparate data about thousands of colleges, including graduation rates and salary projections, differentiated by each major at each college. Schoold also recently named Joe Ross, the former chief strategy officer of HotChalk, as its president and COO.
http://www.schoold.co
http://www.prnewswire.com/news-releases/schoold-announces-successful-close-of-a-45-million-seed-round-300244659.html
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o DoD Picks San Francisco-Based HackerOne for Bug Bounty Pilot Program
San Francisco -- In a first-of-its-kind program for the federal government, the Department of Defense has selected San Francisco-based HackerOne to operate its "Hack the Pentagon" bug bounty pilot. Under the program, aimed at bolstering the department's cybersecurity, the company will invite qualified hackers to participate in a 20-day bug bounty pilot beginning April 18. The goal will be to find and report security vulnerabilities within DoD websites so they can be safely resolved. Individual bounty payments will depend on a number of factors, but will come from the $150,000 in funding for the program. "This initiative will put the department's cybersecurity to the test in an innovative but responsible way," said Defense Secretary Ashton Carter. "I encourage hackers who want to bolster our digital defenses to join the competition and take their best shot." A registration site is now live and can be accessed at the top link below.
https://hackerone.com/hackthepentagon (Registration site)
https://hackerone.com/blog/pentagon-hackerone
http://www.defense.gov/News/News-Releases/News-Release-View/Article/709818/statement-by-pentagon-press-secretary-peter-cook-on-dods-partnership-with-hacke
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o Sausalito's Sitecore Sells Majority Stake to Private Equity Firm EQT
Sausalito, Calif. -- Sitecore, a Denmark-based developer of customer experience management software with U.S. headquarters in Sausalito, said on Friday it, along with Technology Crossover Ventures and other minority shareholders, will sell a majority stake in the company to European private equity firm EQT. The deal, expected to close by midyear, values the company at about $1.14 billion. "The partnership and acquisition announced today… is specifically designed to sustain Sitecore's profitable growth and scale," said co-founder and CEO Michael Seifert. Sitecore, which has close to 800 employees across Europe, North America and Asia Pacific, has grown annual revenue by more than 30% in recent years. "We want to help Sitecore continue to drive product innovation and expand further into the digital marketing software space," said Dominik Stein, partner and head of technology, media and telecom at EQT Partners.
http://www.sitecore.net
http://www.eqt.se
http://www.sitecore.net/about/press-and-media/press-releases/2016/03/sitecore-partners-with-eqt-as-new-majority-investor.aspx
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o Pleasanton-Based Blackhawk Network Acquires extrameasures
Pleasanton, Calif. -- Blackhawk Network, the Pleasanton-based developer of a prepaid and payments network, said it has acquired San Diego-based extrameasures, a prepaid consumer promotions and incentives company. Financial terms of the deal were not disclosed. extrameasures offers Visa prepaid cards and private label merchant-specific reward and gift cards designed to help businesses drive consumer acquisition, engagement and loyalty. Blackhawk said the acquisition will broaden the reach of its incentive and engagement business. The move comes several months after Blackhawk launched a new incentives division called Blackhawk Engagement Solutions, the result of the company's acquisitions of incentives providers Parago, InteliSpend, CardLab and Incentec Solutions.
www.blackhawknetwork.com
http://www.extrameasures.com
https://blackhawknetwork.com/blackhawk-network-acquires-extrameasures/
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> Mid-Atlantic Marketing Summit - April 22
Now in its fifth year, the annual summit has become the "must-attend" annual marketing event for the DC region and beyond. The summit brings together 400+ CMOs, Senior Marketers, Agency Professionals and Technology Executives from the DC area. The event features dozens of case studies, keynotes, presentations and networking breaks on the most important issues facing marketers in 2016-2017. For more information, go to: www.mamsummit.com
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o Briefly Noted:
On April Fools Day, few of us are immune to the hijinks. This year, even the most serious of tech companies has gotten in on the fun. Here are links to a few of our favorite satirical (we think) press releases.
"Introducing Chegg Puppy Tutors" http://www.chegg.com/press/introducing-chegg-puppy-tutors-2/
"OpenTable Unveils Dish Pics You Can Taste" http://www.prnewswire.com/news-releases/opentable-unveils-dish-pics-you-can-taste-300244559.html
"Go Ape Announces Launch of World's First 4D Treetop Adventure Experience"
http://www.prnewswire.com/news-releases/go-ape-announces-launch-of-worlds-first-4d-treetop-adventure-experience-300244626.html
(Washington, DC) Washington, DC-based 1776, a startup incubator and seed fund with a campus in San Francisco, said it has raised $7.2 million to fuel its expansion plans in a round led by Australian financial services company Pepper Group. Revolution founder Steve Case, Kiddar Capital and K Street Capital also participated. Michael Culhane, Pepper's co-group CEO, and Ronald Klain, former chief of staff to Vice President Biden and Revolution's executive vice president and general counsel, will join the firm's board of directors. The latest news comes about seven months after 1776 closed its inaugural $12.5 million seed fund, which will focus on early-stage companies in highly regulated industries such as health, education, energy, transportation and smart cities.
http://www.1776.vc/press/1776-announces-7-2-million-in-strategic-funding-to-boost-global-impact/
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> Mid-Atlantic Marketing Summit - April 22
Now in its fifth year, the annual summit has become the "must-attend" annual marketing event for the DC region and beyond. The summit brings together 400+ CMOs, Senior Marketers, Agency Professionals and Technology Executives from the DC area. The event features dozens of case studies, keynotes, presentations and networking breaks on the most important issues facing marketers in 2016-2017. For more information, go to: www.mamsummit.com
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