Tuesday, September 12, 2017

Bay Area Tech Wire - Sept. 12

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BAY AREA TECH WIRE -- Sept. 12, 2017
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Inbox Summit East - Sept. 29 - DC
http://www.inboxsummiteast.com/


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Mountain View-Based 23andMe Raises $250 Million in New Funding
o San Francisco-Based Lenda Lands $5.25 Million in First Round of Funding
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Surefire Local Acquires Pleasant Hill-Based Sequoia IMS
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San Francisco-Based NextEdge Networks Merges with Modus
o S.F.-Based Smaato Names Arndt Groth as President to Lead Growth in China
>
Inbox Summit East - Sept. 29 - DC
o Briefly Noted:
Deep Instinct, Zendesk, FireEye
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> Job/Event/Marketplace Classified Listings (Full Listings Below Stories)

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Inbox Summit East - Sept. 29 - DC
--Mid-Atlantic Marketing Summit - Baltimore - Sept 15

Full Job, Event, Marketplace and Services Descriptions Below in Classified Ad Section

Post Job/Event/Marketplace ad at: http://www.bayareatechwire.com

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o Mountain View-Based 23andMe Raises $250 Million in New Funding

Mountain View, Calif. -- 23andMe, the Mountain View-based developer of consumer genetics and research services, said on Tuesday it has raised $250 million in a new round of funding, led by new investor Sequoia Capital. New investors Euclidean Capital, Altimeter Capital and the Wallenberg Foundation also joined previous backers Fidelity Management & Research Company and Casdin Capital in the round. Roelof Botha, a partner at Sequoia, will join the company's board of directors. 23andMe said it will use the proceeds to accelerate customer growth, continue funding its therapeutics group and invest in its crowdsourced genetic research platform, which it says is already the world's largest interactive database for genetic research. "We have only begun to scratch the surface in direct-to-consumer genetics," said co-founder and CEO Anne Wojcicki. "We will continue to blaze the trail for our customers and lead the industry we've built." The company, which now has raised $491 million since its inception, lets customers submit samples of their saliva, then analyzes them to produce reports on their genetic ancestry and potential health risks. About 85% of customers consent to let their genetic data be used in scientific research.
http://www.23andme.com
https://mediacenter.23andme.com/press-releases/23andme-raises-250-million-growth-financing-led-sequoia-capital/ 
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o San Francisco-Based Lenda Lands $5.25 Million in First Round of Funding

San Francisco -- Lenda, the San Francisco-based developer of a platform that allows homeowners to refinance or originate mortgages completely online, said it has landed $5.25 million in its first round of funding, led by SF Capital Group. CreditEase Fintech Investment Fund and Rubicon Venture Capital also took part in the round, which the company will use to fill key management positions, expand its reach to more states and further bolster its software platform. The four-year-old company said its loans close nearly 3.5-times faster than the industry average, meaning they can be completed in about 17 days, compared with the typical two month close time. Co-founder and CEO Jason van den Brand said that his company's mission is to "fix the broken mortgage finance system by simplifying the entire process." Lenda currently serves customers in California, Washington and Oregon, with additional states expected to be added later this year.
http://www.lenda.com
http://www.prnewswire.com/news-releases/lenda-closes-series-a-financing-300517212.html 
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o Surefire Local Acquires Pleasant Hill-Based Sequoia IMS

Pleasant Hill, Calif. -- Surefire Local, the Virginia-based developer of a hyper-local marketing platform, said on Tuesday it has acquired Pleasant Hill-based Sequoia IMS, a provider of Internet marketing and search engine optimization services for HVAC dealers and distributors. Financial terms of the deal were not disclosed. Surefire said the acquisition will allow it to further expand into the home improvement market. Sequoia is a preferred online marketing vendor for Carrier, a major provider of heating, air-conditioning and refrigeration products, and Bryant heating and air conditioning systems. "This acquisition will instantly give Sequoia the ability to provide world-class brands in the HVAC sector a stronger online presence without missing out on key customer segments," said Mitch Schwartz, the CEO of Sequoia. It marks the third acquisition by Surefire Local -- known until earlier this year as Surefire Social -- following its 2016 deal for franchise marketing company Promio and its 2012 deal for BringMeMyLeads.
http://www.surefirelocal.com
https://sequoiaims.com 
http://www.prweb.com/releases/prweb14681609.htm 
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o San Francisco-Based NextEdge Networks Merges with Modus

San Francisco -- NextEdge Networks, a San Francisco-based provider of technology and capital for the deployment of wireless infrastructure, said on Tuesday it has merged with San Francisco's Modus, a provider of wireless infrastructure site acquisition, construction and deployments on behalf of major wireless carriers. Financial terms of the deal were not disclosed. The combined company will specialize in the burgeoning field of small cell and DAS deployments, having jointly designed, permitted and executed over 4,000 node deployments across more than 40 states. Chad Abbott, Erik Corkery and Ryan Crowley, who founded Modus in 2005, will become executive vice president of the new entity. "The rapid growth of data usage is causing increasing demands on our wireless infrastructure and wireless providers which require innovative solutions aligning the interests of all stakeholders," said CEO Doug Wiest. "Our combined capabilities… allow us to partner with wireless carriers, municipalities and business owners to create long term alignment to address the impending need of network densification." NextEdge, which will continue to be headquartered in San Francisco, was founded in November when Titan Grove purchased the small cell assets of EdgeConnex.
http://www.nextedgenetworks.com 
http://www.modus-corp.com
https://www.imillerpr.com/news/nextedge-networks-and-modus-services-merge-to-form-leading-provider-of-turn-key-small-cell-services-for-outdoor-and-in-building-solutions 
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o S.F.-Based Smaato Names Arndt Groth as President to Lead Growth in China

San Francisco -- Smaato, the San Francisco-based developer of a real-time mobile advertising platform, on Tuesday named Arndt Groth as its president, leading the company's commercial business functions. Groth most recently served as the CEO of PubliGroupe in Switzerland, which was acquired by Swisscom. He also previously served as the international vice president of Northern Europe at DoubleClick and CEO of InteractiveMedia CCSP, a unit of T-Online International. The move comes 10 months after Smaato was acquired by China's Spearhead Marketing Communications Group. The company said the new hire will help it focus even more attention on the Chinese market. "Leveraging his breadth and depth of experience, Arndt will play a critical role in Smaato's next evolutionary stage," said co-founder and CEO Ragnar Kruse.
http://www.smaato.com
http://www.prnewswire.com/news-releases/smaato-expands-executive-team-naming-accomplished-digital-marketing-pioneer-arndt-groth-president-300517581.html  
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o Briefly Noted:

(Palo Alto, Calif.) Deep Instinct, an Israeli deep learning cybersecurity startup with U.S. headquarters in Palo Alto, has named David Roth as its senior vice president of sales for North America. Roth previously held sales leadership positions at cybersecurity companies such as Symantec, Blue Coat and FireEye. The news comes two months after the company raised $32 million in its second round of funding.
https://www.deepinstinct.com/ 
http://www.businesswire.com/news/home/20170911005074/en/Deep-Instinct-Strengthens-C-Suite-Senior-Vice-President 

(San Francisco) San Francisco-based Zendesk, a developer of software designed to help businesses improve customer engagement and better understand their customers, has named Hilarie Koplow-McAdams to its board of directors. Koplow-McAdams also currently serves on the board of Tableau Software, and previously served as the chief revenue officer at New Relic, president of global sales at Salesforce, vice president of sales at Intuit and senior vice president at Oracle.
https://www.zendesk.com
http://www.businesswire.com/news/home/20170911005315/en/Zendesk-Adds-New-Relic-Salesforce-Oracle-Executive 

(Milpitas, Calif.) Milpitas-based FireEye, developer of a virtual machine-based security platform designed to help stop cyber attacks, on Tuesday named Vasu Jakkal as its chief marketing officer (CMO). Jakkal most recently served as the vice president of corporate marketing at Brocade, and previously served as chief of staff to LSI's CEO and was head of strategic initiatives and marketing for the company.
https://www.fireeye.com/ 
http://www.businesswire.com/news/home/20170912005624/en/FireEye-Appoints-Vasu-Jakkal-Chief-Marketing-Officer 

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> Inbox Summit East - Sept. 29 - Washington, DC

Inbox Summit East is a one-day conference that puts a spotlight on the latest and most effective techniques for email marketing. With dozens of panels, presentations and networking opportunities, the summit in Washington, D.C. will take a deep dive into current developments in email marketing and email strategy. Topics will include: Email Deliverability Issues, Current Email Metrics, Integrating Email With Social and Mobile Platforms, Email Content, List Building and Maintenance, Personalized and Customer Centric Email, and the Future of Email.
http://www.inboxsummiteast.com/

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> Mid-Atlantic Marketing Summit - Baltimore - Sept. 15

The Mid-Atlantic Marketing Summit: Baltimore will be held on Sept. 15 at Pier 5 Hotel in Baltimore. Now in its sixth year, the annual summit has become the "must-attend" marketing event for the Mid-Atlantic region and beyond. The summit brings together 300+ CMOs, Senior Marketers, Agency Professionals and Technology Executives from throughout the Mid-Atlantic area. The event features dozens of case studies, keynotes, and presentations on the most important issues facing marketers in 2018.
http://mamsummit.com/

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