Bay Area Tech Wire -- March 2

============================================ BAY AREA TECH WIRE -- March 2, 2012 ============================================ Sponsored By: Fairfax County Economic Development Authority http://www.fairfaxcountyeda.org/bay-area-tech-wire o Shares of Reviews Site Yelp Spike 60% Following $107 Million IPO o San Francisco-Based Yammer Lands $85 Million in Fifth Round   o San Mateo-Based SolarCity Raises $81 Million in New Funding Round o Mountain View-Based Appcelerator Raises Another $16 Million o San Mateo-Based Emergence Capital Closes New $250 Million Fund o San Jose-Based Tessera to Acquire Camera Module Business o Santa Cruz-Based Plantronics Says Longtime CFO to Retire > How to Understand the Digital Differences to Succeed in Business o Briefly Noted: DayStar Technologies, Iddiction - App-o-Day _____________________________________________ > Job/Event/Marketplace Classified Listings (Full Listings Below Stories) --Marketing Events Coordinator --Senior Manager, eCommerce – Redwood City, CA --Account Manager --Sr. Financial Analyst --Best Practices for Converting Visitors to Your Website to Customers --SF ADDY Awards Presentation & Gala – March 7, 2012 --Access to Capital for Women Business Owners - March 8, 2012 --Mid-Atlantic Marketing Summit - April 20, 2012 --How to Understand the Digital Differences to Succeed in Business --Advertise on Bay Area Tech Wire and Reach More than 6,000 Subscribers Ad Descriptions Below Briefly Noted Section Post Job/Event/Marketplace ad: http://www.bayareatechwire.com _____________________________________________ o Shares of Reviews Site Yelp Spike 60% Following $107 Million IPO San Francisco -- Shares of Yelp spiked more than 60% by midday Friday, hours after the San Francisco-based local business reviews company priced its $107 million initial public offering (IPO). The company priced 7.1 million shares at $15 -- higher than estimates of $12-$14 -- in a deal that values it at approximately $900 million. The company has yet to turn a profit since its founding in 2004. Yelp had a monthly average of 66 million unique visitors in the fourth quarter, according to Google Analytics, and its users have written more than 25 million reviews of local businesses. The company generates revenue by selling ads to local businesses. Shares are now trading on the New York Stock Exchange under the symbol "YELP." http://www.yelp.com  http://www.sec.gov/Archives/edgar/data/1345016/00011931 2512093131/d245328d424b4.htm  _____________________________________________ o San Francisco-Based Yammer Lands $85 Million in Fifth Round San Francisco -- Yammer, the San Francisco-based provider of social networks to companies designed to allow employees to more easily collaborate, said it has raised $85 million in its fifth round of funding, led by DFJ Growth. Other participants included new investors Meritech Capital Partners, Capricorn Investment Group, Khosla Ventures and CrunchFund, along with previous backers Charles River Ventures, Emergence Capital, Founders Fund, Social+Capital Partnership and U.S. Venture Partners and angels Bill Lee, Max Levchin and Ronnie Lott. The company, which now has raised $142 million since its inception, said it will use the latest round to consider potential acquisitions and invest in building brand awareness. On March 1, Yammer will launch its first advertising campaign with print and online ads. "This significant influx of capital provides us with the resources to expand quickly and strategically, innovate rapidly and extend our market leadership," said founder and CEO David Sacks. http://www.yammer.com http://www.marketwire.com/press-release/yammer-raises-85-million-in-financing-round-led-by-dfj-growth-1626304.htm  _____________________________________________ o San Mateo-Based SolarCity Raises $81 Million in New Funding Round San Mateo, Calif. -- SolarCity, the San Mateo-based developer and installer of clean energy systems, said it has raised $81 million in a new round of funding, co-led by Silver Lake Kraftwerk and Valor Equity Partners. The round also included investments from Nicholas Pritzker, a partner at Tao Ventures and senior development advisor for Hyatt Hotels, and Shea Ventures, an affiliate of SolarCity partner Shea Homes, as well as SolarCity Chairman Elon Musk and previous backer DBL Investors. The company said it will use the proceeds to expand its sales, marketing and operations activities, as well as for technology development and potential acquisitions. "This investment provides SolarCity the resources to explore new products and services and identify new geographies and potential acquisitions," said CEO Lyndon Rive. Founded in 2006, SolarCity has more than 20,000 projects completed or underway in 14 states and Washington, DC. http://www.solarcity.com  http://www.solarcity.com/pressreleases/111/SolarCity-Raises-$81-Million-in-Growth-Capital-from-Group-Led-by-Silver-Lake-Kraftwerk-and-Valor-Equity-Partners.aspx  _____________________________________________ o Mountain View-Based Appcelerator Raises Another $16 Million Mountain View, Calif. -- Appcelerator, the Mountain View-based creator of a platform used by developers to create iOS and Android apps, has raised $16 million in a new round of equity funding, according to a filing with the Securities and Exchange Commission (SEC). Identities of the three investors were not disclosed. The news comes just four months after the company closed a $15 million funding round, which included participation by Mayfield Fund, TransLink Capital, Red Hat, eBay, Sierra Ventures and Storm Ventures. http://www.appcelerator.com/  http://sec.gov/Archives/edgar/data/1439909/000143990912000001/xslForm DX01/primary_doc.xml  _____________________________________________ o San Mateo-Based Emergence Capital Closes New $250 Million Fund San Mateo, Calif. -- Emergence Capital Partners, a San Mateo-based venture capital firm focused on the technology services industry, said it has closed a new $250 million found -- its third overall. The fund, known as Emergence Capital Partners III, will be managed by general partners Jason Green, Brian Jacobs, Gordon Ritter and Kevin Spain, along with other key team members. The nine-year-old firm -- an early investor in companies such as Salesforce.com, SuccessFactors, EchoSign, Yammer, Lithium, YouSendIt, Box and Veeva Systems -- now has $575 million under management. http://www.emcap.com/  http://www.marketwire.com/press-release/emergence-capital-leading-saas-and-cloud-investor-raises-250-million-third-fund-1626068.htm  _____________________________________________ o San Jose-Based Tessera to Acquire Camera Module Business San Jose, Calif. -- Tessera Technologies, a San Jose-based developer of semiconductor packaging and camera module technologies, said on Friday it will pay $23 million in cash acquire certain assets of Vista Point Technologies, a manufacturer of camera modules, from owner Flextronics International. The deal, expected to close by the third quarter, includes assets of the business located in China, along with equity interests of a foreign enterprise that will own those assets. Tessera subsidiary DigitalOptics Corp. (DOC) said the business will have a capacity to manufacture approximately 50 million camera modules a year at its 135,000-square-foot facility. Robert Young, the president and CEO of Tessera, called the acquisition "a critical step in our strategy of transforming DOC from an optical and image enhancement software and components business into a Tier One qualified, vertically integrated supplier of next-generation camera modules to the $9-billion market for mobile cameras." http://www.tessera.com  http://www.tessera.com/abouttessera/pressroom/Pages/newsreleases.aspx?releaseId=653610  _____________________________________________ o Santa Cruz-Based Plantronics Says Longtime CFO to Retire Santa Cruz, Calif. -- Plantronics, a Santa Cruz-based developer of audio communications products such as Bluetooth headsets, said that Barbara Scherer plans to retire as its senior vice president and CFO once a successor is found. She has been the company's CFO since 1997, and the company has since more than tripled its revenue. "At this stage of my career and reaching the 15-year milestone with Plantronics, I'm ready for a change and plan to re-focus my energies on new business opportunities and personal interests," said Scherer. http://www.plantronics.com  http://press.plantronics.com/financial/plantronics-announces-cfo-transition-plan/ _____________________________________________ |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||| Generation Gaps: How to Understand the Digital Differences to Succeed in Business Facebook, smartphones, up-to-the-minute updates of what you ate for lunch – where do we begin? In the last decade, digital technologies have taken our personal and professional worlds by storm. One generation in particular – the twenty-something “digital natives” – have made this type of communication the norm and have forced the rest of the world to pay attention. In her article, The Digital Native: Five Things to Know About This Generation to Succeed in Business, Michelle Manfy investigates ways to embrace the capabilities of this generation and utilize this digital culture. To better understand how to communicate with your workforce, and most importantly, your consumer, click here (link to white paper). And don’t miss the Age Wave Conference, coming MONTH DAY, presented by the Fairfax County Economic Development Authority to explore how businesses are changing to keep older employees at work and changing products for a graying population. http://www.fairfaxcountyeda.org/bay-area-tech-wire   |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||| _____________________________________________ o Briefly Noted: (Santa Clara, Calif.) Santa Clara-based DayStar Technologies, a developer of solar photovoltaic products, has named Daniel Germain to its board as an independent director. Germain, who started the Quebec Breakfast Club in 1994 and Breakfast Clubs of Canada in 2005, will serve on the board's audit and compensation committees. http://www.daystartech.com http://www.prnewswire.com/news-releases/daystar-technologies-announces-the-appointment-of-daniel-germain-to-the-board-of-directors-140962733.html  (Palo Alto, Calif.) Palo Alto-based Iddiction said on Friday it has launched its app deals and discovery tool, called App-o-Day. The tool, which can either be downloaded from the iTunes App Store or used on the web, promises to bring users deals on iOS apps, including selected paid apps offered for free for a limited-time, or free apps that provide a special in-app purchase offering. http://www.appoday.com  http://itunes.apple.com/en/app/appoday-free-app-deal-day/id492105097 (app preview) =================================================== Job/Event/Marketplace Listings: =================================================== To Post in Job/Event/Marketplace: http://www.bayareatechwire.com 6000 Readers: 5 day ad: $120--10 day ad: $175--20 day ad: $300 > Marketing Events Coordinator Coblentz, Patch, Duffy & Bass LLP, a mid-size law firm is currently seeking a Marketing Events Coordinator with 3+ years of marketing events experience in a corporate environment to provide administrative support to the Marketing Department. This position reports directly to the Marketing Manager to plan, coordinate and manage all aspects of client seminars and receptions, sponsorship events, Firm events and retreats, and other special events. Candidate must have a Bachelor's degree and the ability to communicate clearly and effectively in one-on-one and small group settings with business partners and outside vendors. Additionally, candidate must be a self-starter, detail oriented, have the ability to organize and prioritize a number of tasks and complete them under time constraints. Strong computer, backend web development, HTML and graphics skills are required. Experience with Adobe Photoshop, Illustrator, and InDesign is preferred. Salary: DOE. Please include your salary requirement. Submit your resume and cover letter to the following link (or copy and paste the link to your web browser) https://home.eease.com/recruit/?id=1185751  ____________________________________________ > Senior Manager, eCommerce – Redwood City, CA The Sr. Manager of eCommerce will provide leadership on key eCommerce initiatives within Shutterfly.com to continuously improve our customer shopping experience. Reporting to the Sr Director of eCommerce, this seasoned eCommerce professional will use site analytics to drive informed business recommendations, develop site tests aimed at optimizing business goals and serve as the business lead for selected eCommerce projects. This role is focused on driving a compelling and frictionless eCommerce experience for our customers. It is perfect for someone who is interested in using his/her business acumen, eCommerce expertise, and analytic skills to drive exceptional short- and long-term business results. Apply online at: http://www.shutterfly.com/about/positions.jsp?jvi=oW3aWfwP ____________________________________________ > Account Manager Come join PaperG, just named one of the Forbes' 100 Most Promising Companies in America, as we reinvent modern advertising. A PaperG Account Manager works as a key member of the Accounts team, where they will support PaperG's media company partners and help them thrive using PaperG's technology. Qualifications: College degree. A friendly and engaging personality - a must!. Excellent computer and Internet knowledge. High energy level. Resourceful, well organized, highly dependable, efficient and detail oriented. Knowledge of online advertising industry a strong plus. Send your resume to careers@paperg.com In your email or cover letter, let us know why PaperG interests you. ____________________________________________ > Sr. Financial Analyst Veracyte is a molecular diagnostics company that is pioneering the emerging field of molecular cytology. Our Finance team seeks an individual who will report to the CFO, with the ability to develop and maintain long-range financial models for the company's strategic plan, produce product revenue projections and forecasts and prepare financial analyses. They will also be able to analyze trends, manage components of the operating plan process, participate in the valuation of potential business development opportunities, and collaborate with R&D, Commercial and Operations functions. The ability to thrive in a fast-paced, challenging and highly diverse team environment is critical. To be a successful candidate you will have at least 4 years of finance/accounting experience, with a proven track record of incorporating applications of accounting principles, financial reporting, and cash management, and be an expert in Excel. It's important that you have experience in life sciences and knowledge/experience with Microsoft GP is a plus, as is an MBA. We would like you to share our commitment to teamwork and collaboration and be excited by the challenges of applying your expertise to an important, emerging area in diagnostics. To apply, please send your resume to jobs@veracyte.com For additional information, see our website www.veracyte.com ____________________________________________ > Best Practices for Converting Visitors to Your Website to Customers More than just improving your website, this NEW series is a must for any business that wants to improve their existing site or to design a new and effective web presence. March 8 (Part 2): What to do and how to structure your web content (conversions, web design, landing pages, web marketing and sales, intermediate steps…). Presented by the Silicon Valley Small Business Development Center. Thursday March 8, 2012. 6-9pm. $35 online; $45 at door, check or cash only Register at: http://svsbdctraining.eventbrite.com/ More info at http://svsbdc.org ____________________________________________ > SF ADDY Awards Presentation & Gala – March 7, 2012 The Premiere creative advertising event in northern California held at SFMOMA with over 200 ad agency, creative shops and clients Celebrating Creativity with a cocktail reception at 6 p.m. and Awards ceremony at 7 p.m. including "Ad Person of the Year" honors to Bob Hoffman, CEO, Hoffman/Lewis. All entries in SF ADDYs will be on display as well as Student ADDY entries. Hosted by Greater San Francisco Ad Club & AD2SF. This the event to be seen at if you're are involved in the SF advertising community. Go to www.gsfac.org for more information. March 7, 2012. 6-9 pm. Location: San Francisco Museum of Modern Art. $90 for members, $120. for non-members, special rates for Students ____________________________________________ > Access to Capital for Women Business Owners - March 8, 2012 Women-owned businesses generate $3 trillion in revenue each year in the U.S., yet gaining access to capital is still one of the major challenges facing female entrepreneurs. We want to change that. Would you like to secure financial resources you need to start a new business or grow an existing one? Join Judith Goldkrand, Senior Vice President, Wells Fargo Bank as she moderates this interactive panel discussion where top, women executives share how and where Women Business Owners can get the capital they need to start or expand their business. $50 - member (in advance), $60 - non-member (in advance) Thursday, March 08, 2012. 5:30 pm - 8:00 pm. Galleria Park Hotel. More info at: http://nawbo-sfba.org/ Send inquiries to Ann Singer -info@nawbo-sfba.org or call 415-333-2130. ____________________________________________ > Mid-Atlantic Marketing Summit - April 20, 2012 This year's Mid-Atlantic Marketing Summit will include over 12 panel discussion, various research presentations, networking opportunities and keynotes. The event is a co-production between Potomac Tech Wire and the Capitol Communicator, two of the leading newsletters covering the technology, marketing and communications industries in the area. Panel topics include: Analytics and Metrics: Major Marketing Trends; CMO Roundtable: Current State of Marketing; Mobile Marketing: Beyond The Hype and much more. The event will be held from 8:00 am - 5:00 pm on April 20 at the state-of-the-art Gannett Headquarters in McLean, Va. For more information, go to: www.mamsummit.com  ____________________________________________ > Generation Gaps: How to Understand the Digital Differences to Succeed in Business Facebook, smartphones, up-to-the-minute updates of what you ate for lunch – where do we begin? In the last decade, digital technologies have taken our personal and professional worlds by storm. One generation in particular – the twenty-something “digital natives” – have made this type of communication the norm and have forced the rest of the world to pay attention. In her article, The Digital Native: Five Things to Know About This Generation to Succeed in Business, Michelle Manfy investigates ways to embrace the capabilities of this generation and utilize this digital culture. To better understand how to communicate with your workforce, and most importantly, your consumer, click here (link to white paper). And don’t miss the Age Wave Conference, coming MONTH DAY, presented by the Fairfax County Economic Development Authority to explore how businesses are changing to keep older employees at work and changing products for a graying population. http://www.fairfaxcountyeda.org/bay-area-tech-wire ____________________________________________ > Advertise on Bay Area Tech Wire and Reach More than 6,000 Subscribers Bay Area Tech Wire has over 6,000 subscribers who rely on it for their daily briefing of local technology news. Bay Area Tech Wire has various advertising offerings ideal for jobs listings, events, service offerings, and office space for rent. For more info, go to: http://www.bayareatechwire.com =================================================== Subscribe to other newsletters from Tech Wire Media Group: Potomac Tech Wire: http://www.potomactechwire.com Bay Area Tech Wire: http://www.bayareatechwire.com New England Tech Wire: http://www.newenglandtechwire.com Digital Media Wire: http://www.digitalmediawire.com Advertising: If you are interested in advertising in our newsletters, call Parul Nath at 1-301-656-0057 xt 1102 or send email to parul@techwiremedia.com News tips, press releases. Send email to: editorial@bayareatechwire.com Tech Wire Mailing Address: 325 Pennsylvania Ave. SE Suite 250 Washington, DC 20003 Copyright: CapWire Inc. 2012

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