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BAY AREA TECH WIRE -- April 21, 2016
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Mid-Atlantic Marketing Summit - April 22 - Washington, D.C.
http://www.mamsummit.com
o San Francisco-Based Forter Lands $32 Million in Third Round
o Redwood City-Based Anomali Raises $30 Million in Third Round
o San Francisco-Based Preempt Security Lands $8 Million in First Round
o San Jose-Based PayPal Invests in Micro-Investing startup Acorns
o Cryptosoft Acquires Fremont-Based DeviceAuthority
> Mid-Atlantic Marketing Summit - April 22 - Washington, D.C.
o Briefly Noted: LiveRamp, Roofstock, Qwilt
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> Job/Event/Marketplace Classified Listings (Full Listings Below Stories)
--Senior Field Marketing Manager - Blackboard - DC
--Is Your Career Stuck in Gridlock? Change your GPS.
--Mid-Atlantic Marketing Summit - April 22
Full Job, Event, Marketplace and Services Descriptions Below in Classified Ad Section
Post Job/Event/Marketplace ad at: http://www.bayareatechwire.com
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o San Francisco-Based Forter Lands $32 Million in Third Round
San Francisco -- Forter, the San Francisco-based developer of an automated fraud prevention platform designed to stop fraudulent online shoppers at the moment of checkout, said on Thursday it has raised $32 million in its third round of funding, led by Scale Venture Partners. Previous backers Sequoia Capital and New Enterprise Associates (NEA) also took part in the round, which increases the company's total funding to $50 million. Scale's Rory O'Driscoll has joined the company's board of directors. Forter's "Decision as a Service" fraud prevention technology provides instant approve/decline decisions for every e-commerce transaction, eliminating the need for rules, scores or manual reviews. The company, which has triples in size since launching in 2014, offers merchants a 100% fraud chargeback guarantee.
http://www.forter.com/
http://www.prnewswire.com/news-releases/forter-closes-32m-series-c-funding-from-scale-venture-partners-sequoia-capital-and-nea-to-help-retailers-combat-online-fraud-300255121.html
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o Redwood City-Based Anomali Raises $30 Million in Third Round
Redwood City, Calif. -- Anomali, the Redwood City-based developer of a threat intelligence platform known until February as ThreatStream, said on Thursday it has raised $30 million in its third round of funding, led by Institutional Venture Partners (IVP). General Catalyst Partners, GV (formerly Google Ventures) and Paladin Capital Group also took part in the round, which raises the company's total funding to more than $56 million since its launch in 2013. Anomali said it will use the proceeds to support international expansion and product development, as well as to bolster its sales and marketing efforts. Steve Harrick, a general partner at IVP, has joined the company's board of directors. Anomali's platform makes it possible to correlate tens of millions of threat indicators against real time network activity logs and up to a year or more of forensic log data.
http://www.anomali.com
https://www.anomali.com/news-events/press/anomali-lands-30-million-in-series-c-funding-led-by-institutional-venture-p
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o San Francisco-Based Preempt Security Lands $8 Million in First Round
San Francisco -- Preempt Security, a San Francisco-based developer of technology designed to help companies combat malicious breaches and insider threats, said on Thursday it has raised $8 million in its first round of funding, led by General Catalyst Partners. Other participants included Mickey Boodaei and Rakesh Loonkar, the founders of Trusteer, and Paul Sagan, the former CEO of Akamai Technologies. The company said it will use the proceeds to expand its sales and marketing efforts, as well as accelerate product development. Additionally, Preemp has named Heather Howland, the former vice president of marketing at Lacoon Mobile Security, as its vice president of marketing.
http://www.preempt.com
http://www.marketwired.com/press-release/preempt-security-closes-8-million-series-a-funding-develop-new-class-security-solutions-2117144.htm
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o San Jose-Based PayPal Invests in Micro-Investing startup Acorns
San Jose, Calif. -- PayPal, the San Jose-based payment technology giant, said on Thursday it has invested in Irvine-based Acorns, developer of a micro-investing app, as part of the company's new $30 million funding round. Rakuten Fintech Fund and previous backers e.ventures and Greycroft Partners also participated in the round, which the company will use to expand its automated investment features. More than 850,000 people have opened investment accounts with Acorns since the app launched 20 months ago. The app is designed to make it easier for users -- particularly those between the ages of 18-34 -- to invest, rounding up daily purchases and automatically investing the difference into a portfolio of exchange-traded funds offered by asset managers such as Vanguard and BlackRock.
https://www.acorns.com/
http://www.prnewswire.com/news-releases/acorns-raises-30m-in-funding-to-expand-its-micro-investing-products-services-and-partnerships-300255149.html
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o Cryptosoft Acquires Fremont-Based DeviceAuthority
Fremont, Calif. -- Cryptosoft, a U.K.-based developer of authentication and encryption services for connected devices, said on Thursday it has acquired Fremont-based DeviceAuthority, a developer of M2M authentication technology. Financial terms of the deal were not disclosed. The combined company, which also has received an undisclosed amount of financing co-led by Tern and Alsop Louie Partners, will operate under the Device Authority name. The two companies had been partnering since October, and already have integrated their technologies. Executive Chairman Albert Sisto said the merger will "expand our current product offerings and add an innovative patent portfolio of security technologies that adapt to the broad and evolving needs of the IoT marketplace."
http://www.deviceauthority.com/
http://www.deviceauthority.com/news-article/deviceauthority
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> Mid-Atlantic Marketing Summit - April 22
Now in its fifth year, the annual summit has become the "must-attend" annual marketing event for the DC region and beyond. The summit brings together 400+ CMOs, Senior Marketers, Agency Professionals and Technology Executives from the DC area. The event features dozens of case studies, keynotes, presentations and networking breaks on the most important issues facing marketers in 2016-2017. For more information, go to: www.mamsummit.com
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o Briefly Noted:
(San Francisco) San Francisco-based LiveRamp, a unit of Acxiom that connects more than 300 digital marketing platforms and data providers, has named Jeff Smith as its chief marketing officer (CMO). Smith previously led marketing efforts at Nielsen as part of that company's global product leadership team.
http://liveramp.com/
http://www.businesswire.com/news/home/20160420006099/en/LiveRamp-Hires-Nielsen-Veteran-Jeff-Smith-Chief
(Oakland) Oakland-based Roofstock, developer of an online marketplace for investing in leased single-family rental homes, has named Jodi Alperstein as its vice president of product and Eric Gutshall as its vice president of operations. Alperstein previously led product and design at Credit Karma, and Gutshall was a founding partner at Haven Realty Capital and Haven Homes.
https://www.roofstock.com
https://www.roofstock.com/press-releases/Roofstock-Expands-Leadership-Team-16-04-20.pdf (PDF)
(Redwood City, Calif.) Redwood City-based Qwilt, a developer of online video delivery and open video caching technology, has named former Cisco executive Jesper Knutsson as its vice president of sales. Knutsson was an early executive at NDS, which was acquired by Cisco in 2012. There, he led the company's relationship with DirectTV.
http://qwilt.com/qwilt-appoints-jesper-knutsson-vice-president-sales/
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Job/Event/Marketplace Listings:
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> Is Your Career Stuck in Gridlock? Change your GPS.
Getting out of life and career gridlock takes commitment, motivation and self-discipline. With some focused attention and a shift in attitude you will open yourself up to opportunities. Here, we show you how finding your way out of gridlock requires you to reset your internal GPS to Good - Present - Space. http://fairfaxcountyeda.org/bay-area-tech-wire
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> Senior Field Marketing Manager - Blackboard - DC
The Senior Field Marketing Manager is a key role on Blackboard's North American Higher Education (NAHE) Field Marketing team. This role will develop marketing plans to increase pipeline and penetration within institutions of higher learning. This position will develop and drive high touch field marketing programs to generate quality pipeline and to move prospects through the sales cycle. SPECIFIC RESPONSIBILITIES INCLUDE: Planning integrated marketing programs to take customers through a sequential journey. Defining marketing plans to create/accelerate opportunities. Developing marketing segments that align with sales teams' goals to deliver relevant, focused messages and programs. REQUIRED QUALIFICATIONS: 5-7 years of B2B software marketing experience (or higher-ed software marketing). DESIRED QUALIFICATIONS: Bachelor's Degree in Marketing or Business strongly preferred. Industry or vertical marketing experience, education a plus. For full job description and to apply, go to: http://careers.blackboard.com/marketing/position/job_1f7061000000000138213
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> Mid-Atlantic Marketing Summit - April 22
Now in its fifth year, the annual summit has become the "must-attend" annual marketing event for the DC region and beyond. The summit brings together 400+ CMOs, Senior Marketers, Agency Professionals and Technology Executives from the DC area. The event features dozens of case studies, keynotes, presentations and networking breaks on the most important issues facing marketers in 2016-2017. For more information, go to: www.mamsummit.com
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> Advertising on Bay Area Tech Wire
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